KEYWORD PLANNING: Using Google Keyword Planner to Get Volume & Cost Estimates

82. Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates

Now we're going over to Get Search Volume and Forecasts

SEMrush was spitting out a list of ideas, based on the keywords we gave.

Whereas here, we put them in to get our estimates. 

Isaac likes to manage his stuff outside of GoogleAds, and doesn't recommend creating campaigns through the Keyword Planner. He recommends using it for:

• Forecasts
• Trends
• Competition
• Keyword Ideas
• *Putting in the conversion rate, and value per conversion, a daily budget, a max cpc - and get a sense of "oh if I spend this much and this is the profit per conversion, this is how many conversions I'm likely to get, and this is the profit and revenue I'm likely to get."
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